San Miguel de Allende Captivates Attendees at North America’s 50 Best Bars


The 2024 edition of North America’s 50 Best Bars took place in the enchanting city of San Miguel de Allende, Guanajuato, leaving a lasting impression on attendees. Known for its unparalleled hospitality and picturesque settings, San Miguel de Allende played host to this prestigious event, which celebrated the finest bars and cocktail establishments across the continent.

For the second time, this UNESCO World Heritage City became the venue for the awards ceremony, where industry leaders and enthusiasts gathered to honor excellence in mixology. The vibrant and competitive atmosphere of the North America’s 50 Best Bars 2024 unfolded over three days, showcasing Mexican bars from states like Oaxaca, Yucatán, Mexico City, and Guadalajara, all of which secured their spots on the coveted list.

Professionals from North America’s beverage industry, specialized media, and cocktail enthusiasts converged to explore the latest trends and savor some of the most innovative drinks on the continent.

In this edition, San Miguel de Allende took center stage. Among the 15 winning Mexican bars was “Bekeb”, located within the boutique hotel Casa Hoyos. For the first time, this bar secured its place in the international ranking, claiming the 27th spot. Bekeb’s artisanal cocktail bar reconnects with the authentic aromas and flavors that characterize the region and Mexico as a whole.

The event was hosted at the incomparable venues of Rosewood, Amatte, and Live Aqua hotels, where visitors praised the incredible facilities, services, and customer care. Attendees could explore the city worry-free, discovering all that San Miguel de Allende has to offer.

Over a Thousand Attendees at North America’s 50 Best Bars

Notably, the event drew over a thousand attendees from different countries, all eager to experience the mythical city of San Miguel de Allende. They sampled reinvented classic cocktails and indulged in cutting-edge creations from the industry. The North America’s 50 Best Bars 2024 in San Miguel de Allende served as a testament to Mexico’s growing recognition as a leading destination in the food and beverage industry.

Thanks to its rich cultural heritage and innovative spirit, San Miguel de Allende continues to establish itself as an essential reference point for those seeking unique experiences.

Source: Radio Formula