SECTURI promotes ‘Legends of Guanajuato’ at Halloween Zoo

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The legends of Guanajuato live on at Halloween Zoo, an event sponsored by the Secretariat of Tourism and Identity of the People’s Government, through the Council of the Tourism Promotion Fund (COFOTUR), which enables the León Zoo to present this festival as a space of suspense and entertainment, using the theme “Legends of Guanajuato.”

This innovative proposal celebrates and preserves the stories and traditions that are part of the state’s collective memory, bringing them closer to new generations in an exciting and participatory way.

Guanajuato is renowned for its cultural richness, its mystery, and its oral tradition, elements that have given rise to legends that have transcended generations. In this edition, the immersive tour brings together some of the state’s most iconic stories, such as The Mummies of Guanajuato and the Alley of the Kiss, the Plazuela de los Carcamanes, the Tomb of La Llorona in Dolores Hidalgo, The Headless Coachman in León, The Martyred Mother in Irapuato, the Witch Burning in San Francisco del Rincón, The Wormy Nun in Salamanca, The Monks on the Bridge in Celaya, The Ghost of the Terminal in Jaral del Progreso, and the spirits of the Expiatory Temple of León.

Halloween Zoo has seen notable growth in its attendance year after year, consolidating its position as one of León’s most representative celebrations. This increase reflects the population’s interest in preserving and sharing Guanajuato’s traditions, offering sensory and captivating experiences for the whole family. Events of this type strengthen the social fabric, generate economic dynamism, and position the state as a cultural benchmark in Mexico.

With an expected attendance of more than 50,000, Halloween Zoo, Legends of Guanajuato is much more than entertainment; it’s a platform that creates jobs, increases hotel occupancy, and positions the state as the ideal destination for unique themed experiences in Mexico.

Guanajuato reaffirms its leadership as an innovative state in the creation of tourism products that combine culture, history, and fun, demonstrating that our legends live on and that the Guanajuato identity can excite and surprise visitors of all ages.

Source: boletines.guanajuato.gob